Satisfaction: How Every Great Company Listens to the Voice of the Customer

By Unknown Author.

Satisfaction: How Every Great Company Listens to the Voice of the Customer

Description

For nearly four decades, J. D. Power and Associates has been measuring consumer satisfaction and helping businesses improve profits by paying attention to what customers really want. Their annual awards are widely publicized and valued worldwide for what they say about a company’s commitment to its customers. Now, at last, the company has created the definitive book on how to boost profits by increasing customer satisfaction. Although most businesses pay lip service to putting customers first, few actually listen to the voice of the customer and use it as a tangible asset. In this boo...

ISBN(s)

1591841097, 9781591841098

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