CIM Coursebook 03/04 Integrated Marketing Communications (CIM Workbooks 2003/04 Editions)
By Chris Fill.
Description
Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts * Written by the CIM Senior Examiner for the Marketing Communications module to guide you through the 2003-2004 syllabus. * Free online revision and course support from w www.marketingonline.co.uk. * Customise your learning, extend your knowledge and prepare for the examinations with this complete pack...
ISBN(s)
0750659637, 9780750659635