Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage

By Unknown Author.

Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage

Description

This book explains what every executive should know to manage the environmental challenges facing society and the business world. Based on the authors' rich experience with forward-thinking companies around the world, Green to Gold demonstrates how corporations create value by building environmental thinking into their overall business strategies. Daniel C. Esty and Andrew S. Winston provide clear 'how to' advice for making sense of environmental challenges, and they offer detailed case examples of how companies achieve both environmental and business success—...

ISBN(s)

0300119976, 9780300119978

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