Making Innovation Happen (Creating Success)
By Unknown Author.
Description
For any business to stay competitive, innovation must exist everywhere in the organization: product development, positioning, reaching the market, branding, internal operations, and customer service. Innovation also needs to work at every level, from the shop floor to the executive suite. This guide to innovation discusses the tools of the trade, tips and ideas. There are action plans, activities, exercises, templates, worksheets and ideas that should be easy to implement. - from Amzon
ISBN(s)
0749434325, 9780749434328
