An IBM Guide to Doing Business on the Internet: A Complete Blueprint for E-Business Success
Description
The Internet is the fastest-growing, most powerful business and sales tool the world has ever seen -- to those who know how to use it. IBM Guide to Doing Business on the Internet is a roadmap that helps readers anticipate the online market, learn how to use e-commerce to cost-effectively increase market share, and exploit the Internet's built-in advantages to reach both customers and employees.Readers can trust IBM to know and provide step-by-step instructions on the best Internet techniques and strategies. Only here will they learn IBM's insights on: -- 11 essential rules for doi...
ISBN(s)
0070318468, 0639785305262, 9780070318465