StoryBranding(TM) 2.0 (Second Edition) - Creating Stand-Out Brands Through the Purpose of Story
By Jim Signorelli.
Description
THE BEST MARKETING DOESN'T FEEL LIKE MARKETING.IT FEELS LIKE A STORY StoryBranding 2.0 is the updated edition of the award-winning, bestseller that earned raves from marketing luminaries, CEO's, entrepreneurs, and personal branding advocates. If you read Simon Sinek's, Start With Why, this book will show you how. Filled with even more branding tools and examples of how to use them, StoryBranding 2.0 will show you how to make your brand stand for something meaningful and gain strong customer affinity: Learn how the StoryBranding ...
ISBN(s)
1626340315, 9781626340312