Managing in a Time of Great Change
By Peter F. Drucker.
Description
America's pre-eminent management lecturer and writer takes the management world inside timely and varied problems and opportunities of the 1990s. Drucker's latest book explores: • The urgent requirement for each company to have a "theory of business" • The five deadliest business sins of the 90s • The need for executives to routinely seek new kinds of business and market information that today's technology provides • Competition in the global economy • How to develop new international markets • Rules for managing the many kinds of fam...
ISBN(s)
0452278376, 9780452278370
