Design, Evaluation, and Analysis of Questionnaires for Survey Research
By Unknown Author.
Description
Features the essential methodologies and statistical tools for developing reliable and valid survey questionnaires Modern survey design requires the consideration of many variables that will ultimately impact the quality of the collected data. Design, Evaluation, and Analysis of Questionnaires for Survey Research outlines the important decisions that researchers need to make throughout the survey design process and provides the statistical knowledge and innovative tools that are essential when approaching these choices. Over fifteen years of survey design research has been referenced in ord...
ISBN(s)
0470114959, 9780470114957
