INTERNATIONAL BUSINESS GLOBAL COMPETITION
By Unknown Author.
Description
Political, technological, market, cost and competitive changes have driven many businesses to expand operations globally - creating an explosion in the growth rate of international business. Firms operating across borders must also deal with the following forces in the international, foreign and domestic environments: - competitive - distributive - economic - socioeconomic - financial - legal - physical - political - sociocultural The relationship of the forces in the international, foreign and domestic environments form the basis of Ball & McCulloch's International Business model....
ISBN(s)
0071214275, 9780071214278
