The Art of Retail Buying: An Insider's Guide to the Best Practices from the Industry

By Marie-Louise Jacobsen.

The Art of Retail Buying: An Insider's Guide to the Best Practices from the Industry

Description

Buying for retail is a demanding and challenging job that requiresa creative flair, a strong awareness of fashion trends, life trendsas well as good interpersonal and team working skills. Buyers andmerchandisers have to ensure that the right merchandise is beingsent to the right stores, at the right time, in the rightquantities. This takes a blend of forward planning and rapidresponse to consumer demands. In combination with the other areasof the business, success comes from maximizing profit, which isachieved through anticipating customer needs and responding rapidlyto immediate issues. It...

ISBN(s)

0470823224, 9780470823224

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