Sales Management: Teamwork, Leadership, and Technology (The Dryden Press series in marketing)
Description
Completely revised and updated for 21st Century selling, this popular text has been renamed and revamped to reflect issues affecting salespeople today and well beyond. The most current text on the market, Sales Management: Teamwork, Leadership and Technology focuses on topics most important to today's organisations, including team building, leadership, relationship selling, services and non-profit selling, global selling, the multicultural workplace, technology, small business, and increasing competition. A salesperson turned professor, Futrell, empowers students with the tools to win ...
ISBN(s)
003010629X, 9780030106293
