Hungry Start-up Strategy: Creating New Ventures with Limited Resources and Unlimited Vision
By Peter S. Cohan.
Description
Entrepreneurs are hungry. But it’s not just because they’re living on ramen and adrenaline. Peter Cohan has found they’re driven by a hunger to create a working world in which they want to live—something they have to do without money or staff. No business strategy guide has addressed this unique combination of aspirations and challenges—until now. Cohan focuses on six key start-up choices—setting goals, picking markets, raising capital, building teams, gaining market share, and adapting to change—explaining how and why start-ups must make very diff...
ISBN(s)
160994528X, 9781609945282
