The Network Always Wins: How to Influence Customers, Stay Relevant, and Transform Your Organization to Move Faster than the Market
By Peter Hinssen.
Description
The Definitive Business Guide to Surviving and Innovating in the Digital Age The world is changing faster than ever. With the rise of new digital markets and the consequent network-ization of our environment, the phrase “The customer is always right” takes on a whole new meaning. This powerful guide from serial entrepreneur and radical innovation consultant Peter Hinssen shows you how to keep your company up to speed with your market, engage with customers at a time when loyalty keeps fading into the background, and transform your organization into a network in order to thrive ...
ISBN(s)
0071848711, 9780071848718
